About us

Desk Zen is the brainchild of founder Kay Kroger, who has a vision of helping entrepreneurs tackle the challenge of small business ownership. We provide administrative services and consulting to clients both remotely and in-person. Desk Zen offers both traditional services (such as email inbox management, content writing, and receptionist duties) to premier services (such as website creation, graphic design, and logo generation). Due to our status as a small, boutique firm, all of our services can be tailored to each individual client's needs.

Mission Statement

Desk Zen is a boutique administrative firm founded on the principles of individualized attention, holistic client care, deep listening, and collaboration. We bring personalized services to help entrepreneurs tackle the challenges of running a small business.

Individualized Attention

Each and every client receives our absolute focus, starting with one-on-one meetings to ensure that we are meeting our clients' needs every step of the way.

Holistic Client Care

We understand that our clients are not just entrepreneurs, but complex people as well. Our unique, integrative methods approach the client as a whole person so that we can meet their needs completely and comprehensively.

Deep Listening

We ensure that we listen carefully and thoroughly to each client; each customer has a unique perspective to help us gain insight into the inner workings of their business to better meet their needs. Through this insight, we can solve problems and help customers' businesses thrive.